Design Change That Lasts

Habits, Motivations & Behavior

Build lasting habits and design behavior change systems that stick, based on psychological research

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Systems Beat Motivation

Motivation is unreliable—it comes and goes with mood, energy, and circumstances. Lasting change comes from designing systems that work even when you don't feel like it. Good habits make productivity automatic.

Start Here: Habit Design Protocol

Four principles that make habit formation inevitable. Start with one habit and apply all four principles for maximum success.

Start Ridiculously Small

Choose one habit so small it feels almost silly—like doing 1 push-up or reading 1 page. Master consistency before intensity.

Stack to Existing Habits

Attach your new habit to something you already do automatically. 'After I pour my coffee, I will write one sentence in my journal.'

Design Your Environment

Make good habits obvious and easy, bad habits invisible and difficult. Place books on your pillow, hide your phone in a drawer.

Track and Celebrate

Mark each completion immediately—even just an X on a calendar. Celebrate the win, no matter how small the action was.

Behavior Change Tools

Evidence-based frameworks and templates for building habits, understanding motivation, and designing lasting change.

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Habit Tracking Template

Tool

Simple, effective templates to monitor habit consistency and build momentum over time.

Behavior Design Framework

Tool

Step-by-step framework for architecting positive behavior change based on behavioral science.

Motivation Assessment

Tool

Discover your unique motivation drivers and design habit systems that align with your psychology.

Research

What Studies Tell Us

Key findings that inform our approach to habit formation and sustainable behavior change.

Habit Formation Science

Lally et al., 2010 · European Journal of Social Psychology

Habits take an average of 66 days to form, but simple behaviors can become automatic in as little as 18 days with consistent practice.

Behavior Change Research

Fogg, 2009 · Stanford Persuasive Technology Lab

Successful behavior change requires three elements simultaneously: motivation, ability, and trigger. Remove any one and the behavior won't occur.

Motivation Psychology

Deci & Ryan, 2000 · Psychological Inquiry

Intrinsic motivation (autonomy, mastery, purpose) leads to more sustainable behavior change than extrinsic rewards or punishments.

Know Your Change Profile

Evidence-based assessments to understand your habits, motivations, and optimal approach to behavior change.

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Habit Strength Evaluation

Coming Soon

Coming soon: Assess the strength of your current habits and identify which ones to build or break.

Motivation Style Assessment

Coming Soon

Coming soon: Discover your unique motivation patterns and what drives sustainable behavior change for you.

Behavior Change Readiness

Coming Soon

Coming soon: Evaluate your readiness for change and identify optimal timing for new habit formation.

Behavior Change Playbooks

In-depth guides for building lasting habits, understanding motivation, and designing sustainable change systems.

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How the Pomodoro Technique Beats Procrastination

Guide

Evidence-based guide to using the Pomodoro Technique for overcoming procrastination and building focus habits.

The Psychology of Procrastination

Research

Understanding the psychological mechanisms behind procrastination and evidence-based strategies to overcome it.

The 5-Minute Rule: Your Secret Weapon for Getting Started

Practical

How committing to just 5 minutes can overcome inertia and build momentum for lasting behavior change.

Frequently Asked Questions

How long does it really take to form a habit?
Research shows it takes 18-254 days, with an average of 66 days. Simple habits (drinking water) form faster than complex ones (exercising). Focus on consistency over perfection—missing one day doesn't restart the clock.
Why do I keep failing to stick to new habits?
Most people start too big and rely on motivation. Start with habits so small they feel almost silly (1 push-up, 1 page read). Build the consistency first, then gradually increase intensity once the habit is automatic.
Should I focus on building good habits or breaking bad ones?
Start with building good habits—they're easier and create positive momentum. Bad habits are often replaced naturally when good ones take their place. For example, a morning routine habit naturally reduces phone scrolling.
How many habits can I work on at once?
One. Research shows our willpower is limited. Master one habit completely before adding another. This usually takes 2-3 months. Sequential habit building is much more effective than trying to change everything at once.
What's the best way to stay motivated for long-term change?
Don't rely on motivation—design systems that work without it. Use habit stacking, environmental design, and immediate rewards. Track small wins visually. Remember: motivation gets you started, systems keep you going.

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